The 2010HMPA Jury Panelist comprised of independent Hispanic automotive journalists, selected by the organization’s advisory board. The juror members evaluated over 100 new vehicles during 2009 and into 2010.

Auto manufacturers voluntarily submitted their entries, and the jury panel evaluated the vehicles on their features, including overall design, comfort, safety, economy, handling, performance, functionality, infotainment integration, interior design, environmental requirements, driver satisfaction, and price.