LOS ANGELES, July 27, 2021 –The Hispanic Motor Press Foundation (HMPF) announced today their new panel of judges for the 2022 Hispanic Motor Press Awards (HMPA), the premier independent Hispanic vehicle awards presented in the U.S. recognizing the best new vehicles for Hispanic buyers. Winners will be announced during this year’s LA Auto Show, the annual 10-day auto and lifestyle event featuring the most diverse range of vehicles and brands in North America in 2021, that opens to the public on November 19, 2021.
“With Hispanic buyers accounting for 25 percent of the growth in new-vehicle sales, HMPA guides consumers in preselecting choices,” states Ricardo Rodriguez-Long, founder and president of the Hispanic Motor Press. “Los Angeles is the top Hispanic market in the U.S. and the LA Auto Show continues to be a top performing show.”
“We applaud the Hispanic Motor Press for carefully evaluating the top new cars with Hispanic buyers’ needs in mind,” said Lisa Kaz, Owner and CEO of the LA Auto Show. “There is no better place to announce the winners than in Los Angeles, home to so many Hispanic families, and at the LA Auto Show where attendees can see and experience these vehicles in person and see why they are award winners.”
The HMPA jury panel is comprised of national Hispanic automotive journalists, bloggers, content creators and industry influencers selected by the organization’s advisory board. Twenty-three automotive experts and Hispanic consumer engagers—handpicked every year—and one jury director, form the panel.
Auto manufacturers voluntarily submit their entries, and the panel evaluates the vehicles on their features including overall design, comfort, safety, economy, handling, performance, functionality, infotainment integration, interior design, environmental requirements, driver satisfaction, and price. The final 10 vehicle winners represent the most significant automobiles in the market, as they meet the needs and desires of Hispanic consumers. Winners will be announced during the LA Auto Show’s Automobility LA press days, November 17-18, 2021. The general public is invited to attend the LA Auto show from November 19-28, 2021 and enjoy the no sales pressure experience as they experience the winning vehicles in-person.
About the Los Angeles Auto Show (LA Auto Show®) Founded in 1907, the Los Angeles Auto Show (LA Auto Show®) is the first major North American auto show of the season annually and is widely recognized as one of the most influential shows globally. Reflective of its location, the show celebrates the love affair Angelenos have with their cars and offers a global platform to industry technology and innovation, synonymous with California. The show runs for 12 full days over the Thanksgiving period and is a must-attend destination for many industry influencers, car enthusiasts and families wanting to enjoy a day out over the holiday season. Held annually at the Los Angeles Convention Center, the LA Auto Show contributes several hundred million dollars to the local economy, stimulates the local job market and is the number one revenue generator for the LA Convention Center. The show’s media and industry days, AutoMobility LA™, will take place on November 17-18 and will comprise a range of groundbreaking industry announcements and reveals. Doors will open to consumers November 19-28. LA Auto Show is endorsed by the Greater LA New Car Dealer Association and is owned and operated by ANSA Productions. To receive the latest show news and information, follow the LA Auto Show on Twitter, Facebook or Instagram and sign up for alerts at https://www.laautoshow.com/.
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